Wednesday, January 27, 2010

Teleflora's Infamously Sarcastic Talking Flowers to Super Bowl

Teleflora, the world's leading flower delivery service, offering only hand-arranged, hand-delivered floral bouquets, will air the Valentine's Day themed 30-second spot during the game's second quarter. The "naughty" animated flowers-in-a-box is the personified antithesis of the Teleflora difference.

The lighthearted spot is staged in an office setting and features the "star" flower arrangement for Valentine's Day -- the "Red Hot Bouquet. Teleflora is also going to offer an e-card service that takes the flowers-in-a-box vs. its hand-arranged bouquets online.

You will be able to choose between a nice and naughty e-card. In the nice execution, you can send someone a sincere message along with a beautiful, virtual Teleflora bouquet. In the naughty version, the spirit of the talking flowers comes alive with your or pre-selected sarcastic messages that are "delivered" with un-arranged, uncut, sloppily packed flowers in a box. With each naughty or nice e-card, Teleflora is offering the sender and recipient a discount code from

Just like last year, Teleflora will be featuring our Super Bowl for Geeks Guide for the Super Bowl 2010